Episode 33

Stop Losing Rights, Own Your IP: Music RWAs, AI, x402 on Base | Jason Colapietro

Published 2026-05-15 · 2:27:14

Jason Colapietro (founder, Suede Labs) sits down with @matthewjmalek to talk about why the music industry's IP layer is structurally broken — and how an artist-owned, on-chain stack actually pays the people doing the work. We get into: • Why songwriters and producers lose rights & revenue at every layer of the stack • Music IP as a real-world asset (RWA): tokenizing rights so creators own and earn from their catalog • Suede Labs' tooling — built so musicians keep ownership and get paid for what they make • How x402 + the Model-Pay-Per-Call (MPP) primitive change who gets paid every time AI uses someone's work • AI as a creator-side tool, not a replacement — agents that work for artists, not around them • Why Base is the right home for the music stack • The Vault: DeFi for music royalties — liquidity now, royalty yield for supporters • Building on Arena, prediction markets, and what crypto-native distribution unlocks for independent creators 🔗 Suede Labs → https://suedeai.ai 🐦 Johnny Suede → https://x.com/johnnysuede 🎙️ Hosted by → https://x.com/matthewjmalek ⏱️ Chapters 0:00 Cold open — LA stories, sleep schedules 5:00 Crypto origin — $3k cost-basis Bitcoin, the fiancée intervention 15:00 Rove on Solana, $2M raise, FTX collapsing 7 days before Clerks 3 23:00 CZ vs Hyperliquid, Binance Labs funding DEXs 26:00 The Suede Labs pitch — the ownership problem (DVD vs Netflix) 30:00 Vatican, Vermeer & how an art-history obsession led to building Suede 35:00 Why blockchain belongs in music — "I mailed cassette tapes to myself" 36:00 AI music as the biggest shield AND biggest earning potential for artists 40:00 Multi-chain swap, LayerZero, 40+ chains 43:00 Avalanche, Build Games denial story 46:00 App Store war — Rove was the first blockchain app approved (+ the burn-address gaffe) 50:00 Live tour: Suede AI's "Create with rights" feature 55:00 The on-chain registry — court-enforceable proof of authorship 58:00 Why every celebrity-token cycle ends the same way (Iggy, Soldier Boy, Derulo) 59:00 The launchpad fix: tax tokens that pay artists in SOL/USDC, not their own token 1:02:00 Suede Social — gear forums reborn with shareable rig DNA 1:05:00 "Programmable artistic matter" — beyond music to all IP 1:08:00 Cognitive Architecture test — the founder profile (Conductor / Future Scribe / Hunter) 1:55:00 Suede Studio: 197 pedals, polyphonic tuner, Dr. Johnny 2:00:00 DSP libraries, neural amp modeler, app-store live 2:15:00 THE VAULT — DeFi for music royalties (the killer feature) 2:18:00 Wrap-up + community duck race #MusicRWA #SuedeLabs #x402 #Base #ArtistRights #MusicIP #CreatorEconomy #OnChainMusic

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